Visit High Point Mission Statement
To position High Point as a vibrant destination that visitors will enjoy, and locals will want to promote.
VISIT HIGH POINT VISION STATEMENT
To leverage High Point’s reputation as the “Home Furnishings Capital of the World!”™ and the home of a world-class university to further the evolution of High Point as a unique destination.
Visit High Point has been transitioning to meet the needs of our community in a holistic way. While we work to bring outside dollars into our local economy through travel and tourism; we also focus on the transformational aspect and destination development. The added value that we share with our citizens, is the need to make our city a place that is competitive in the marketplace and shape High Point as a community that we all are proud to promote, and bring a renewed quality of life to live, work, and play.
We strategically find the authentic High Point that our citizens love and that visitors enjoy and experience. We collaborate, invest, and take action to make High Point “the place” for all to enjoy!
We want you to join us in the work that we do – to build High Point as a year-round, thriving destination that is recognized through our branding, by our community ambassadors, our High Point fans, and our notable bright future ahead.
We are positioning High Point to garner more attention and fans….and it all starts with the visit.
The Visit High Point Board of Directors, at its August 21, 2019 meeting, voted to approve a Destination Strategic Plan. The plan is designed to be a 10-year road map to transform High Point into a year-round destination that will attract visitors and locals will be proud to promote.
About the Regional Visitors center
Travelers to the region and Triad residents alike can experience a venue like no other at the Regional Visitors Center. While other visitor’s centers are city-centric, this center proactively offers information for tourist opportunities in neighboring cities and surrounding areas. Presented in the style of an art museum, 21 galleries engage the imagination with innovative interactive touch screens, beautiful photography, videos, music and brochures about tourist attractions.
Furniture shopping is the number one reason visitors come to High Point. To help consumers navigate the more than 50 retail stores and outlets in High Point and the surrounding area, kiosks at the Regional Visitors Center provide information based on the style and type of furniture carried at each store. Design Access also helps consumers to identify an area interior designer who can help them with everything from a room design plan to access to showrooms that otherwise are closed to the public.